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News : R&R General Last Updated: Apr 15th, 2007 - 11:21:53


Shell Oil using Marlin in Advertisement
By Randall Bryett
Jul 15, 2004, 11:11

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A new series of ads from the Shell Oil Company that are promoting their V POWER product feature underwater animation. Maybe they are riding some of the left over East Coast Current from Disney's FINDING NEMO movie to make the product appear clean. However what caught my attention was the Striped Marlin chasing the fish through the underwater reef system. I sent a email to Shell whom responded with the links to the story board layout and media link so you can see for yourself. No response from Shell as to why they used marlin and fish in general for this advertisment Just interesting I thought?

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STORY BOARD PDF Click "TV Ad"



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